Marketers Take Notice: Reddit is Very Much Here

From Bill Gates, Barack Obama, Arnold Schwarzenegger and Dave Grohl to a five-year McDonald’s employee and a valet for the stars, the “I Am A ____, Ask Me Anything (AMA)” section of Reddit takes on people from all walks of life. 

It can be a scary place. No moderator. No filters. Only rule is that you prove who you are. So why would POTUS and one of the wealthiest men in the world spend time answering questions, some intelligent, some inappropriate, from this fairly anonymous yet large (and to a point, influential) digital community? 

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Barack Obama Doesn’t Care About Advertising

We know, we know—we sound like a broken record with our endless exhortations to brands to stop advertising and start earnestly "engaging." But this time we really, really, mean it. As if BP's strict doctrine of non-engagement weren't enough (they're our newest inductee into the Post Advertising Hall-of-Shame), it has now been reported that the brand has thrown some 50 million dollars at protecting and managing their image with a series of melancholy TV spots. We're not the only ones moaning about this. The President—among others—called them out on it this past week.
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President of Hot

Everyone's talking about it: Paris Hilton's response to John McCain's Britney Spears/Paris Hilton slam ad. But has anybody actually endorsed Hilton for prez? They have? Well, I am, too. I'm writing Hilton in this November. Really. Doo-doo doo-doo, doo-doo, doo-doo, Hammer time:

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Does Obama Smell Like Britney?

With the election only a million years away (will it end? No, it won't ever end), John McCain scored a victory and a defeat this week with his largely below-the-radar effort to get elected POTUS (the soft sell). First was the Obama-love music vid, which has been pulled from YouTube due to copyright violation. Sick. Second was this piece of trash:

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The Post-Advertising Candidate

George Bush has anointed Barack Obama the Democratic candidate for President, predicting he would negotiate with terrorists, and no less an authority than Joe Klein has declared the (extremely) junior senator from Illinois the winner of the Democratic presidential nomination. So we can safely pause for a moment in this long-running story to wonder how the hell he pulled it off.

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