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Tag Archives: amit gupta

The True Heart of Social Media

Posted by Jon Thomas, 13 Oct 2011

An inspiring thing has happened to our social media feeds in the last week. The tightrope of life and death that we all walk on was exposed for one young entrepreneur. Refusing to take his situation lying down, he's using viral marketing to raise awareness for his ailment and motivate people across the globe to help save his life.

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Posted in INNOVATION MATTERS |

Tagged amit gupta, brand storytelling, leukemia, seth godin, social media, storytelling, tumblr, twitter |

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